Ιncrease in return on ad spend
Decrease in average cost per purchase from Lookalike Audiences
New purchases generated over a one-month period from lookalike audiences
Getting more with less
Foxstore.gr wanted to drive more website purchases through Facebook and Instagram in the most cost-effective way (without having to increase the marketing budget) while keeping their business profitable.
Counting on Lookalike Audiences
The secret to scaling is using lookalike audiences instead of cold targeting. Our strategy was to create lookalike audiences based on Foxstore.gr best customers and website visitors refined by time spent on the website.
Finding the right audience
The results achieved were impressive! The campaign, which ran for a month achieved:
Low Price Technology Star
Foxstore.gr is one of the largest and most well know e-commerce stores in Greece, offering branded technology products in low prices. They partnered with us to invest in digital channels, in order to make their marketing efforts more efficient.
Electronic Products & Hardware
Facebook Paid Advertising
Social Page Management