The Experts Behind Performance

At Digilex, we’re more than just a performance marketing agency.
We combine years of hands-on eCommerce experience with deep expertise in digital
strategy to help brands grow smarter, faster, and more profitably.

Our mission is simple: to deliver measurable results and long-term growth for every
partner we work with.

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An Award-Winning Digital Agency and Trusted Google Premier Partner

As a recognized leader in the digital marketing space and a certified Google Premier Partner, we bring award-winning expertise and a results-driven approach to every project.

Our team blends creativity with data-backed strategy to help brands grow, scale, and thrive in competitive markets.

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Why Choose us

Retail & eCommerce Experts

We’ve been in the merchant’s seat ourselves, running successful online stores before becoming full-time marketers.

Senior Talent Only

Our team is made up of experienced professionals with years of hands-on expertise — no juniors learning on your budget.

Performance-First Approach

Every campaign is designed to maximize ROI, not vanity metrics.

Certified & Recognized

From Google certifications to industry awards, we bring proven expertise.

Hands-On Partnership

We work as an extension of your team, not just as an external agency.

Our Procedure

What drives every campaign we create.

Transparency
Clear reporting and honest communication at every step.
Innovation
Constantly testing, learning, and improving.
Partnership
We grow when our clients grow.
Accountability
We take ownership of your growth as if it were our own.

Our Story

From vision to reality — our path of growth and innovation

2012

Digilex was founded in 2012, starting as a company with its own digital ventures, including WeddingPlan.gr, MyCoupon, MyDeals, and Snatch.gr — an eShop that grew to over €1M in revenue. Alongside managing our own platforms, we also began offering marketing services to third-party businesses, helping them scale in the competitive world of eCommerce.

2020

In 2020, the company split, with the partners moving in different directions. Digilex continued forward, focusing fully on what we did best: performance marketing.

Our unique background sets us apart:

  • We don’t just advise merchants — we’ve been merchants ourselves.
  • We know the challenges of scaling an eCommerce business from the inside out.
  • Today, we leverage that experience to help retailers and brands achieve sustainable, data-driven growth.

2024

We Know How To Help You Grow, We’ve Done It Before.
We have worked at e-commerce sites before, so we know your business firsthand. We can understand how you think, what you want to see, how to start, how to scale, and how to make your business profitable.

2026

We Care About Our Industry And Constantly Help To Solve Its Problems.
For the last four years, our General Manager is a Member of the Board of Directors of the Greek eCommerce Association, the Team Leader of Greca Trustmark, and a contributor to Ecommerce Europe Trustmark.

Our Methodology

Our approach is structured yet agile —
designed to deliver results at every stage of the funnel.
This proven methodology ensures that every decision is guided by insights and every action contributes to measurable growth.

Discovery
We analyze your business, audience, and goals in depth.
Strategy
We craft a tailored growth plan based on data, not guesswork.
Execution
From campaigns to creatives, every detail is optimized for performance.
Optimization
Continuous testing and improvement to maximize ROI

Our Team

Who we are behind the curtains

alexleoysis
Alex Leoussis
Founder - Head of AI
Alex leads the Digilex team as Founder and Head of AI, combining entrepreneurial depth with hands-on expertise in artificial intelligence and performance marketing. He has built and successfully exited an eShop, and has taught digital marketing — giving him experience on both sides of the table. As a long-standing member of the Board of Directors of GRECA, he stays at the forefront of what's coming next in eCommerce. All of this experience feeds directly into the way Digilex thinks, builds strategies, and delivers results for its clients.
elisa nasi
Elisa Nasi
Account Director
Elisa has seen e-commerce from both sides of the table — as an executive running online stores, and as the performance marketer behind the numbers. With hands-on experience managing 50+ accounts and over a decade in the industry, she knows exactly what separates growth from stagnation. Her ability to think like a business owner while executing like a specialist makes her an invaluable partner for any e-commerce brand looking to scale.
Loukia Andrikou
Digital Marketing Strategist
Digital Marketing Manager with a strong performance mindset, combining data, strategy, and execution to deliver measurable results. Specialized in scaling brands through high-impact campaigns across channels.
Ilianna Georgopoulou
Digital Marketing Strategist
A research-driven digital strategist helping brands grow through performance marketing, data-led planning, and the strategic adoption of emerging Google Ads technologies.

Awards/Achievements

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